Legal

Privacy Policy

What we collect when you visit MIEL, why we collect it, and how to ask us to delete it.

Last updated July 27, 2026

MIEL ("we," "us," "our") respects your privacy. This page explains what information mielswim.com collects, how we use it, and the choices you have. We keep this simple because we collect very little.

What we collect

MIEL is a pre-launch site. There is no checkout, no account creation, and no payment processing yet. The only information we ask for is collected through the "join the waitlist" email form in the footer:

We do not have a booking system. If MIEL ever adds appointments, fittings, or another form that collects personal information, this page will be updated first to describe what that form collects.

Your shopping cart is stored only in your own browser (using localStorage) so your selections persist between visits. It is never sent to our servers and we cannot see its contents.

How we use it

We use your email address to notify you when collection one launches and to send occasional updates about MIEL. We do not sell or rent your email address to anyone.

Who we share it with

Your signup is stored with our hosting provider, Cloudflare. If we have an active email marketing account configured, your email address is also forwarded to Klaviyo, the platform we use to send updates. Both providers process this data on our behalf and are bound by their own privacy and security commitments.

Cookies and tracking

MIEL does not run advertising trackers or third-party analytics cookies at this time. The only browser storage we use is the localStorage entry that holds your cart, described above.

How long we keep it

We keep waitlist signups until collection one has launched and our email updates have run their course, or until you ask us to remove your information, whichever comes first.

Your choices

You can ask us to access, correct, or delete the information we hold about you at any time, and you can unsubscribe from any email using the link in that email. To make a request, email us at [email protected].

Changes to this policy

If this policy changes, we will update the date at the top of this page. Continued use of the site after a change means you accept the updated policy.

Contact

Questions about this policy can be sent to [email protected].